Fresh Start Effect

Happy 2019!

I have been reading up on the new year resolutions phenomenon. We all know that everyone starts with new intentions, but a few weeks into the new year, they vanish quickly. We fall back to our old habits.

But for so many people the new year feels like a new start. You can be that better person you always wanted to be. It is called the Fresh Start Effect.

According to the fresh-start effect, people are more likely to take action towards a goal after temporal landmarks that represent new beginnings. Temporal landmarks are days that stand out as being more meaningful than other days and generate a “fresh start” feeling that motivate us to achieve our goals.

And you don’t have to wait for the new year. You can start today. Every day is a chance to start something new or do something to improve.

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